Blog by Industry Experts

Baby Wrapping Paper Sweeter Than Cotton Candy

Baby Packaging Nashville Wraps

Because there is nothing sweeter than a new baby, of course you want your gift wrap to be just as sweet. Here at Nashville Wraps, we have created original baby wrapping paper with coordinating tissue paper. Teensy Onesies, Sweet Safari and Whalecome Baby are not only adorable but can be used for boy or girl gifts. 

 Lullaby Meadow Toile has an adorable baby deer and charming woodland animals in a toile print that is reversible in soft blue or pink. These original designs will set your store apart from the rest. You can even make a gift tower using a combination of these wraps. Just stack them smallest to largest and tie them up on all four sides with any of our beautiful ribbons.

All of these baby gift wrapsRead More

Rockets of Awesome Launches Using Salazar Packaging Custom Printed E-Commerce Boxes

One color with screen exterior

As I have often said, one the best parts about what we do is having the opportunity to work with really great, really cool new companies and products. It has never been truer than with one of our newest client customers, www.RocketsofAwesome.com

They are a great new company offering very stylish clothes at a great price for children sizes 2 through 14. Check out their site for a complete explanation of how their program works.

A Company with an Eye for Detail

What first impressed us about Rockets of Awesome was how meticulous they were being about every detail of their packaging design. Everything from the gently fading blue sky on the outside cover, the handle to make it easy to carry and enjoy after delivery, and the unique interior … Read More

Your Shipping Container Begins the “Wow” in Gift Giving!

Golub 1

Golub Capital is a very impressive financial firm with an equally impressive list of clients. When they decided to send out a seasonal gift to some of their best friends, they wanted to ship it in packaging that would enhance the overall customer experience, not detract from it.

Combining Presentation and Protection in Packaging for Shipping

It is not always easy to present multiple products in one shipment and be sure they arrive in one piece. Nothing ruins a good idea or intention like shipping damage.

We worked with the people at Golub to create a custom insert that would separate the glass bottles being shipped from the heavy steel barbeque tool set in the same box. Both bottles and kit are visible and not hidden under bubble wrap, peanuts … Read More

Get Your Nashville Wraps 2016 Holiday Preview Now!

2016 Nashville Wraps Holiday Preview Catalog 2

For the prettiest eco-friendly holiday packaging look no further than Nashville Wraps. Our new Christmas collections feature 8 new exclusive Green Way® designs. You can see these original designs in person this summer! Click here for our summer trade show schedule – we still have the Windy City and NY Now Gift Shows coming up.

You can view all our Christmas Collections online or request our 2016 Holiday Preview Catalog. The cover features the festive new Golden Holiday Trees Collection which combines this season’s hottest color, metallic gold, mixed with black and white. The shopping bags are made from 40% recycled white gloss paper with coordinating 40% recycled gift wrap and 100% recycled tissue, gift basket boxes and gable boxes.

The Golden Snowflakes Collection features metallic gold and white

Read More

Great Teamwork Produces Custom Packaging that is Functional and Beautiful!

box-exterior1sm

The difference between structural design and graphic design on packaging is often described as the difference between the canvas maker who builds the surface to be printed and the artist who paints on it. That is probably not an unfair comparison but in our case, we also help to guide the (graphic) artist to a creating a design that will print well on the corrugated box that becomes their canvas.

What happens when outstanding graphic design meets great structural design – you end up with a finished design that looks great, performs well and is user friendly.

Artezen and Salazar Packaging Team Up!

We were contacted by a great branding and graphics company who had been charged with creating a branded package for one of their favorite clients. To be … Read More

What Are the Two Biggest Mistakes E-commerce Entrepreneurs Make?

shipping cost

We have helped hundreds of subscription box and e-commerce companies get started and work with many businesses, large and small, this is a question I am asked quite often. My answer never varies because we have witnessed many companies err in two critical areas:

  1. They grossly underestimate the impact of outbound shipping cost on their business.
  2. They place no monetary value on their own hard work and time.

The Importance of Shipping Cost

Unless you are shipping out something small, flat, and light weight (example – a gift certificate), your shipping costs may be the greatest single cost you will experience. I find it ironic that people will at times focus on saving a nickel on their box or tape, but totally ignore the additional $2.00 every box is costing … Read More

Additional Green Resources and Products

  • Jonah Coyote Design
  • Sustainable is Good
  • Zing Green Products
  • Dharma Merchant Services
  • Green America
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