Category Archives: Boxes

Genial Day Enhances Customer Experience using Triple White Board


Genial Day is a new company in the USA who was determined to make a great impression on both their retail and potential e-commerce customers alike. In addition they wanted great graphics, and for a retail application, that often leads to paperboard rather than corrugated. However they also require a strong box that is not going to be easily crushed or damaged. Strong, yet attractive?

E-flute Board for a less “Industrial” look

Many of our largest and best customers use E-flute corrugated board because they know it is every bit as strong as thicker B-flute, but has a sleeker, more retail look, making it ideal for e-commerce and subscription box … Read More

Salazar Packaging Web Site Gallery Shows Wide Variety of CUSTOM Printed Examples


Not a week goes by that we do not receive a much appreciated compliment on our gallery. Certainly we have worked very hard at it and we are proud of the beautiful finished products we display there.

At least once a week we also get a request for us to quote and print one of the specific designs shown in the gallery. So for clarification, everything shown there is a customer’s custom design. There are companies that offer stock prints or stock solid colors, but that is not what we do. We print to order, creating from and working with graphic designs provided by our customers.

Excellent Packaging Graphic Artists Read More

Great Teamwork Produces Custom Packaging that is Functional and Beautiful!


The difference between structural design and graphic design on packaging is often described as the difference between the canvas maker who builds the surface to be printed and the artist who paints on it. That is probably not an unfair comparison but in our case, we also help to guide the (graphic) artist to a creating a design that will print well on the corrugated box that becomes their canvas.

What happens when outstanding graphic design meets great structural design – you end up with a finished design that looks great, performs well and is user friendly.

Artezen and Salazar Packaging Team Up!

We were contacted by a great branding … Read More

What Are the Two Biggest Mistakes E-commerce Entrepreneurs Make?

shipping cost

We have helped hundreds of subscription box and e-commerce companies get started and work with many businesses, large and small, this is a question I am asked quite often. My answer never varies because we have witnessed many companies err in two critical areas:

  1. They grossly underestimate the impact of outbound shipping cost on their business.
  2. They place no monetary value on their own hard work and time.

The Importance of Shipping Cost

Unless you are shipping out something small, flat, and light weight (example – a gift certificate), your shipping costs may be the greatest single cost you will experience. I find it ironic that people will at times … Read More

Change the Look of Your Subscription or E-commerce Box by Changing Board or Ink Colors

Black to purple on white for a totally new look

The best part of making this change is that there is little or no cost to changing either the board color or the ink color(s) we print on your box.

Why Change Colors of your Custom Printed Shipping Box?

It could be a total new look that perhaps includes a logo change or an overall color palette change. Late last year we decided our logo and tag line needed updating and made the change resulting in great customer response. Brands evolve over time and you do not have to live with something you are less than pleased with or is outdated.

You may have a seasonal or promotional reason to … Read More

How to Achieve a Retail Look on Your E-Commerce Packaging for Clothing and Apparel

dark brown over white mailer box

To expand their market, many brick and mortar clothing companies are now also offering their products via the internet, while others completely bypassed the physical shop approach and are web/e-commerce only. What they both have in common is a need and desire to create that retail experience in a shipping container. Unfortunately most brown boxes are boring and today it is all about reinforcing the brand and enhancing customer experience. Another challenge is overcoming what is often a brutal trip to the customer via USPS, FedEx or UPS. Even when the container looks great as it leaves the shipper’s facility, it often arrives dirty, scuffed, and banged up. Not at … Read More

Additional Green Resources and Products

  • Jonah Coyote Design
  • Sustainable is Good
  • Zing Green Products
  • Dharma Merchant Services
  • Green America
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